BRIEF PROFILE

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I setup Synergy Management Associates (www.synergymanager.net) in 1993 as a center for promoting business excellence through its training and consulting services We have promoted innovative managment ideas, managing senior level projects and for delivering creative client solutions across business segments. We has shown time-tested capacity to build "Peak Performance Organisations" . by Designing Business Excellence Models, Audit and Design HRD Systems, Implement Performance Management Systems. I have been called “disruptive thought leader in the boardroom ” or “contra rebel” for my tangential thinking and ideas to improvise business vision and policy as a corporate advisor; I have helped young managers business scions and young entrepreneurs (who wish to become future CEOs) through my META+COACH MODEL. I have been called “performance turnaround specialist” by the sales managers for the quantum improvement Direct Marketing Campaigns and Steping -up Salesforce Effectiveness, I found time to be a visiting professor and seminar leader at India's premier management institutes and Chamber of and a keynote speaker for numerous conferences & seminars.

Thursday, May 9, 2024

THE TEN PILLARS OF HCM 4.0 MODEL VALUE PROPOSITION

 




MR VIKASH MITTERSAIN

He is the Chairman & Managing Director of Nazara Technologies Ltd ; Founder of the IBG Chamber of Commerce & Honorary Consul General  to Republic of Mali

Dr Wilfred Monteiro- The author of the book HCM 4.0 MODEL BUSINESS CENTRIC MODEL FOR INDUSTRY 4.0 (published by Himalaya Publishing House)  has a central theme: THE VALUE OF ‘HUMAN  CAPITAL’ AS A STRATEGIC TOOL FOR COMPETITIVENESS He bulls eye aims at  the value proposition of how to foster a company  turnaround  with the HCM 4.0 Model Business Centric Model.    

The author has very succinctly summarized the Value Proposition of the HCM 4.0 Model in 10 points. These would be useful as goalpost for any CEO/Entrepreneur who wants to take his company to the Next-Level of Business Excellence. HCM function chiefs could look at this summary as a agenda for the coming year. Here is the brief summary of my gleanings from the book:

1-CREATING INSPIRED  LEADERSHIP

Strong leaders work in tandem with HCM to design  the workplace environment; work both on  its strengths and flaws ; a recognize of the new rules of work; show a willingness to change and  alter aspects of their leadership style;  structure methods to begin with  what they can change. HCM 4.0 MODEL must drive the message that leadership is an action, not a position. Leading people is more important than just managing work.

2.BUILDING A  RESOURCE CALLED TALENT

Business excellence described earlier  depends heavily on competent personnel, better-than-adequate competent capabilities and effective internal organization. Building an inventory of talent to match the demands of the business strategy is the deciding factor between success or failure  in strategy execution.  When technology can be copied easily the only thing which cannot be copied is delivery of  the customer experience – this is really  enabled by the unique talent of a company. Thus the key deliverable for HCM 4.0 MODEL is to acquire and integrate prime talent in the companies fabric with the best  learning facilities and rewards system; develop  commitment and capability to deliver business results supported by robust measurement and evaluation  of people performance.

 

3.CREATING A LEARNING ORGANISATION

Knowledge has become a the cutting edge for  competitive advantage for Industry 4.0 demands organizational capabilities such as agility which quickly respond to both threats and opportunities with a vibrant zeal of a talented workforce . This enables winning company to quickly turn strategy into action through efficient lean processes  and create the conditions for seamless change. 

HCM4.0  MODEL makes Learning the core competency of the  organization. This leads to an incomparable learning capacity to meet future demands and align with customer expectations.   Here HCM 4.0  plays the role of a talent incubator   helping the organization to come to compete on the basis of its quality of talent. 

4.RAISING THE LEVEL OF EMPLOYEE ENGAGEMENT

Employee engagement is the emotional commitment the employee has to the organization and its goals. This emotional commitment means engaged employees actually care about their work and their company. As former multinational  CEO and  management luminary  once said, “TO WIN IN THE MARKETPLACE YOU MUST FIRST WIN IN THE WORKPLACE.” Employee engagement is the key to activating a high performing workforce. HCM4.0  s initiatives  an increase  employee commitment and capability This  is the missing key to the company becoming a  market leader.    

 

5-ENHANCING THE   EMPLOYEE EXPERIENCE DURING THE EMPLOYEE LIFE CYCLE;

Engagement begins with a designer employee experience. The neck-to-neck competition for talent, means your  employee experience must stand out from offerings of other employers. A unique employee experience is one of the most powerful investments your organization can make. Agile HCM 4.0 MODEL   would mean you continually improve the employee experience with creative ways of customization and acknowledge that employee delight is a moving target.

 

6.FOSTER A VIBARANT CULTURE TO BREED SUCCESS :

Organizational culture first needs to be recognized as a crucial factor  in shaping organization effectiveness.. Maintaining an effective culture is so important that it, in fact, trumps even strategy as a critical success factor . Culture  is  like “the operating system” of the organization; which  guides how employees think, act and feel. A “ culture audit” is periodically need if management may find that it is not practicing what it preaches. HCM 4.0 MODEL has the continuous task of shaping and evolving culture which emerges inadvertently and needs a special initiative for  change of direction.

 

7. IGNITING SPIRIT OF ACHIEVEMENT  & INNOVATION

HCM fosters  pro-active  behaviors; this concept suggests that you work faster than the competition who is busy copying and improvising on your latest technology.  The spirit of Innovation takes the earlier point further; this implies  a restlessness to do better and gatecrash into  the market as the pioneer. In one scenario people may respond to pain areas and take stop gap action. But in Industry 4.0 a company needs  to  seek hidden opportunity areas.Companies like Apple 3M Toyota worldwide and within India companies like Hindustan Unilever and Larsen and Toubro are best examples of this ethos.

8. CREATE CHANGE READINESS FOR ORGANISATIONAL RENEWAL 

HCM4.0  acts as a catalyst for change- providing ideas and challenge to management teams, thus. HCM  must encourage individuals and functions that embrace technology, take risks, act globally, go first, move fast, and innovate. An effective Business-centered HCM leader must be a skilled influencer having  the courage to challenge and induce change when it is necessary. HCM can identify and communicate  potential threats , and develop scenarios  showing what could happen in the future. HCM 4.0 MODEL presents  the challenge of  promoting the change initiatives so that top  leaders own and champion the change; demonstrate public commitment to making it happen; garner resources to make it happen; give personal time and attention to following it through.

9. HCM SERVICE DELIVERY EXCELLENCE

HCM  has to first clear its own  backyard if it wishes to be recognized as a performance enabler. HCM must lead by its own example of continuous improvement and renewal.  The standard set for HCM  services must project it as  an agent of continuous transformation, shaping business processes delivering administrative efficiency. HCM service delivery excellence  implies how the line managers  and the rank and file (the internal customers ) view the HCM services. Are they  being customized to their requirements? Feedback about the user-friendly experience is an important rating.

10. DEVELOP EXECUTION AS A CORE COMPETENCY

A well-crafted strategy; may fail to deliver on your most important goals if  it is not  integrated with  great execution. Strategy Execution is a long-term core competency every organization needs. Execution Excellence demands clarity of objective from inspired  leadership; which is the net effect of the value chain of HCM 4.0 MODEL;  This  in turn leads to clear expectations and work plans.  Good execution needs quality of the inter group  dialogue and cross functional working; which surely  aids effective decision-making and  resources  deployment to bring about  execution excellence . It is implied that if  strategy is being executed well, that means people practices are working.  

ROUNDING UP

I read the book with rabid interest during my flight from Mumbai to Dubai a few months ago . The lessons were really captivating and I made a TASK LIST of ideas I would implement in my company Nazara Technologies Ltd. The book    details  a  practical framework which integrates the discordant HCM processes and practices into an holistic HCM Master Plan ( not leaving out the tricks and tactics of execution; including  a detailed list of pitfalls and obstacles in the journey of implementation)  CEOs &  Entrepreneurs and Family Business Owners  who need to spearhead a new wave of HCM in their companies should use it a charter since  – every concept is linked to practical application.

CEOs have  the mega-task of building the capability of the organization to deliver strategy. The logic is simple people execute strategy, not processes not machines and technology alone .  

Forward looking CEOs should fundamentally remake HCM into a business unit that thinks like a profit center , functions independently  like a division , has its own way to track ROI to elevate itself into a full-fledged member of the C-Suite. 

I would recommend every  Human Resource managers and other function managers at senior levels   who wish to learn strategic ways of managing the function must buy the book and read it . The author say “…Innovation in HCM is not copying from a benchmarking partner or competitor but customizing a best practice to the company’s unique business context” The author warns” … HCM 4.0 MODEL should not  whittle down to  a change of label or a juggle of management jargon but a roadmap for a revitalized HCM system…”

 


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