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I setup Synergy Management Associates ( in 1993 as a center for promoting business excellence through its training and consulting services We have promoted innovative managment ideas, managing senior level projects and for delivering creative client solutions across business segments. We has shown time-tested capacity to build "Peak Performance Organisations" . by Designing Business Excellence Models, Audit and Design HRD Systems, Implement Performance Management Systems. I have been called “disruptive thought leader in the boardroom ” or “contra rebel” for my tangential thinking and ideas to improvise business vision and policy as a corporate advisor; I have helped young managers business scions and young entrepreneurs (who wish to become future CEOs) through my META+COACH MODEL. I have been called “performance turnaround specialist” by the sales managers for the quantum improvement Direct Marketing Campaigns and Steping -up Salesforce Effectiveness, I found time to be a visiting professor and seminar leader at India's premier management institutes and Chamber of and a keynote speaker for numerous conferences & seminars.

Thursday, November 1, 2018


In the avalanche of “certified” coaches and the certifying bodies galore the business world has some re-think on the issue of Executive Coaching The need for coaching has never been greater. Executive Coaching  is  best defined as the “building a relationship of trust, tapping a person’s potential, creating commitment and executing goals.” research shows that a team that is highly engaged has double the chance of job performance and success.

First there are a lot of questions of what coaching entails. As a starter, here’s what Executive coaching is not:
·         Coaching is not ordering people around because you have authority or a title.
·         Coaching is not “fixing” a person.
·         Coaching is not creating a dependency or indulging in “open-ended therapy.”

The services provided by an Executive coach are quite similar to that of a sports coach, the only difference is that business coaching is undertaken for the benefit of an organization. Executive coaching not only aims at improving individual performance but also concentrates on improving team performance.
in unlocking hidden potential

Just as a sports coach helps in unlocking the real potential of players, an Executive Coach helps the employees to improve their working skills. Most successful business coaches know that every employee has the potential to perform above expectations. The only thing required is proper guidance and the confidence that he can achieve the set goal and objective. The aligning of personal and professional goals of the employees with organizational goals and objectives enables the Executive Coachto increase productivity and maximizing profitability. This helps in the increase of profitability and success in a very short time.

People often confuse Executive Coaching with business consulting. Both are very different from each other and are undertaken for achieving different set of goals and objectives. In business consulting, the consultant offers you solutions to your queries, based on his knowledge, experience and technical qualifications. Business consulting is more like gambling in which you win some and lose some. The advice provided by the consultant may or may not work in solving your problems. In comparison, business coaching allows the employees to explore and find the solutions for themselves. It just provides the right guidance, which may not seem much help, but is very essential when it comes to unlocking the true potential of an individual. It takes a great amount of skill and patience to be able to connect with the employees, which can only be made possible with the help of a business coach. The coach provides the necessary guidance to the employee or team members. This helps them to overcome common organizational problems.

Executive Coach  differs from consulting, counseling, and therapy in that the focus is on each executive’s success in the work setting. Coaching is similar to these other professions (consulting, counseling, and therapy) in that they all rely heavily on skillful listening to clients (executive) and reflecting back what is heard and what is meant so that clients can achieve deeper self-understanding and learning.

As a business growth specialist we provide you with knowledge to succeed in business, we only use proven time tested methods. And act as a sounding board to you and provide useful guidance for getting the best from difficult situations.

An Executive Coach can see the problems from the outside without being shortsighted by old bad habits the company have been gathering over the years. The owner needs someone to encourage, to push him, to congratulate him, to support him and keep him focused on the planned goals and made accountable for the outcomes. It can be a lonely job being the boss without a trusted sounding board.

Meta+Coach© Model Coaching is a way to bridge any gap between where you and your business or career are today and where you would like to be. Customized business coaching works faster, is more effective, and is more convenient than standard management seminars and work books. Business coaching is not an extravagance but a must to get fast effective business solutions.

The Executive Coach may work with business owners, executives, and people at every level in the company.
·         Set and achieve higher quality goals
·         Ensure people are accountable and take responsibility of their actions
·         Accelerate development in business processes, skills, knowledge, and relationships
·         Eliminate rather than tolerate the negatives in their life
·         Encouraging you to focus on your key priorities
·         Providing you with an impartial sounding board
·         Supporting you in making better decisions
·         Giving you greater confidence
·         Helping you achieve new levels of job satisfaction and motivation

Life’s toughest issues are not solved by having all the answers, but by asking the right questions. Coaches who continue to ask powerful and provocative questions help individuals develop a sense of internal purpose and commitment for the long run.
Meta+Coach©suggests that powerful questions leaders ask may fall into three areas:
1.      Engaging with purpose (Opening)
2.      Advancing to commitment.
3.      Obtaining commitment (Closing)

o   Coaching highlights what people can readily achieve, given the right support.
o    Good programs can simplify what might appear to be particularly difficult situations.
o   Successful programs can lead to improved individual and team performance and increased levels of motivation.


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